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Beauty Salons: Keeping Clients Satisfied And Returning for More



A client who walks to your salon will most often observe how organized the shop is, meaning the way the decorations are kept and how clean the environment is. As she sits down, she may examine the magazines that are scattered throughout the a coffee table and take notice of the dates on the magazines. As she takes time to glance around your shop, she may even start to look at the floors, chairs, and shampoo units, as well as the hair products you are offering. Not every client will survey your shop, however the regulars who venture into your store will start to recognize the major upgrades your shop needs.

Equipment

You don't want individuals to enter your shop, take a seat on your hair dryer chair and see that the machine burns their head of hair, leaving it frizzy and damaged. Make certain your equipment functions correctly by regularly inspecting items, paying for regular maintenance on equipment, and replacing any old products that no more are operating as intended.

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Make sure you execute regular checkups on equipment, which means inspecting the shampoo unit to recognize if it is properly cleaning hair and also the hair dryer to ascertain if it's drying hair right. The very last thing you would like is a person to be mad since the item is not functioning properly, so by conducting regular examinations on equipment, you can write a memo regarding any damaged parts around the product and obtain it fixed. For barbershop owners, the same principle applies: inspect your equipment frequently, if you recognize that the barber chairs are beginning to chip or are unable to rotate, get them replaced.

Furniture

If you're opening your first salon, you might only need the essentials (styling equipment, chairs, and hair products) to get you through the first couple of weeks. If you have been in the industry for several years now and find out that the mirrors are beginning to chip and the chairs are beginning to crack, you might want to go ahead and buy new furniture. The concern of your furniture may not deter customers from visiting your shop, but if your furnishings are 10 years old or older and is starting to break, someone will require interest in these flaws.

Decorations

Little decorations, for example mirrors, vases and lights help affect the look of your salon and modify the final appearance of it. The view of decorations inside your store results in a more professional look than a store with only the bare essentials inside. Yes, decorations are little details compared to salon equipment, however they do help contribute to the appearance and professionalism of the store.